Privacy Policy
Last updated: July 2026
Who we are
LeaseLoom is a property-management platform operated by YeichMedia LLC ("LeaseLoom," "we," "us"). This policy covers both our marketing site (leaseloom.org) and the authenticated product app used by property managers, tenants, and property owners/investors.
What we collect
Depending on how you interact with LeaseLoom, we collect:
- Marketing site visitors: your email address if you join the waitlist, plus aggregate analytics (see the tracking table below).
- Property managers: account information (name, email), the organization and properties you manage, and data you enter about your properties, units, and leases.
- Tenants: contact information, lease and payment records your property manager maintains, maintenance requests you submit, and messages sent through the tenant portal chat.
- Prospective tenants (leads): the name, email, and phone number you provide when inquiring about a unit, and your messages in the inquiry chat.
- Property owners/investors: account information and portfolio summaries your property manager shares with you.
- Tenant screening: if your property manager runs tenant screening through LeaseLoom, we store the credit score, background-check flag, and income verification result your property manager enters. LeaseLoom does not pull credit reports itself or act as a consumer reporting agency — screening is performed by your property manager using their own screening provider, and the results are recorded in LeaseLoom. Your property manager is responsible for complying with the Fair Credit Reporting Act and any state screening-disclosure requirements that apply to their use of that data.
AI features
LeaseLoom uses Google's Gemini AI model to power the lead-inquiry chat and tenant-portal chat. Messages you send in these chats are processed by Google to generate a response. We don't use your messages to train third-party AI models beyond what's required to generate that response. See our AI Disclosure page for more detail on where and how AI is used.
Tracking & analytics tools
Here's exactly what each analytics/monitoring tool we use collects, in plain terms:
| Tool | Why we use it | What it collects | Tied to your identity? | Where it runs |
|---|---|---|---|---|
| Google Analytics 4 | Understand marketing site traffic and conversion | Pages viewed, referral source, approximate location, device type | No — anonymized/aggregate | Marketing site only |
| Microsoft Clarity | See how visitors use the marketing site (session recordings, heatmaps) | On-page clicks, scrolling, mouse movement, page recordings | No — anonymized | Marketing site only |
| PostHog | Understand how property managers use the product (feature adoption, funnels) | Actions taken in the app (invites sent, applications decided, documents uploaded, etc.) | Yes — tied to your account after login | Authenticated product app only |
| Sentry | Catch and fix bugs and crashes | Error messages, stack traces, the page/action that failed | Only if an error occurs during your session | Marketing site and product app |
Each of these providers processes data under its own privacy terms: Google (Analytics), Microsoft (Clarity), PostHog, and Sentry.
Other service providers
We use Supabase to host our database and authentication, Resend to send transactional email, and Google Gemini to power AI chat features. If you connect ClickUp, task data you choose to sync is shared with ClickUp under your own ClickUp account's terms. We don't sell your personal information to anyone.
Where it's stored
Application data is stored in Supabase (PostgreSQL). Uploaded documents (leases, etc.) are stored in Supabase Storage, access-controlled to your organization. Analytics data is processed by each provider listed above under their own infrastructure.
Your rights
Depending on where you live, you may have the right to access, correct, delete, or export the personal information we hold about you, and to opt out of certain processing. If you're a tenant or lead, your property manager is typically the first point of contact for lease and screening records; for anything we control directly (like waitlist entries or your own account), email us at nicholasyeich@yeichmedia.com and we'll respond within a reasonable time.
Data retention
We retain account and lease-related records for as long as your organization's account is active, plus a reasonable period after to meet legal, accounting, or dispute-resolution obligations. You can request earlier deletion of data we control directly by contacting us.
Children's privacy
LeaseLoom is intended for adults managing or renting property. We don't knowingly collect information from children under 13.
Changes to this policy
We may update this policy as LeaseLoom evolves. Material changes will be reflected on this page with an updated date.
Contact
Questions about this policy? Email nicholasyeich@yeichmedia.com.